The Race For A New Game Machine

David Shippy, Mickie Phipps

ISBN 9780806533728
Publish Date 1/1/2010
Format ePub
Categories Kensington Ebooks, Non Fiction General
List Price: $7.99

"A fast-paced tell-all. . .one of the great business stories of our young century."--Steve Cherry, IEEE Spectrum Magazine

The Xbox 360 and PlayStation 3 game systems have changed the face of home entertainment. But few know the amazing story inside the consoles--how David Shippy and his team of engineers at the Sony/Toshiba/IBM Design Center (STI) forged the tiny miracle at the core of it all: a revolutionary microprocessor chip that set a new paradigm in personal computing. At stake were the livelihoods--and sanity--of an unsung group of tireless visionaries. At war were the giants Microsoft and Sony.

"Drama and secret deals. . . This is the real deal."--Bob Molyneaux, ChipBridge

Here is a dazzling, behind-the-scenes account of life in the tech world, featuring memorable characters, high-level corporate intrigue, and cutthroat business dealings. It's a story that's never been told--until now.

"The real story of a team of people tasked with doing the impossible."--John C. Beck, author of Got Game

"Remarkable. . .fascinating."--Dean Takahashi, author of Opening the Xbox

"The story of the whole effort to build the Cell."--The Wall Street Journal

About David Shippy:

David Shippy was the chief architect and technical leader of the PowerPC microprocessor for the Xbox 360 and PlayStation 3 game machines. His experience designing high-performance microprocessor chips and leading large teams spans more than 20 years. His work encompasses microprocessor designs for notebook computers, desktop computers, game machines, high-end servers and mainframes. Currently, he is a Vice President at Intrinsity, a company that develops microprocessors, based in Austin, Texas, where he lives.

About Mickie Phipps:

Mickie Phipps worked for IBM for six years, two of them spent as second-line manager and project manager at STI, where she and David Shippy led the team that designed the microprocessor for the Xbox 360 and the PlayStation 3. She spent 20 years in the United States Air Force, where her active duty and reserve service centered on research and development of air-to-air missile seekers. She recently left IBM to pursue a writing career. She now lives in Kingsland, Texas, with her husband, Jerry.

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