PETER FREEMAN (aka Head Jerk) is the cofounder of Brooklyn Farmacy & Soda Fountain. His degree in sociology and his love of egg creams led him to the perfect career: as a soda jerk in his own soda fountain. He lives happily above Brooklyn Farmacy & Soda Fountain with his cat, Mr. Pickles.
GIA GIASULLO (aka Big Sister) is the cofounder and creative director of Brooklyn Farmacy & Soda Fountain. She is the daughter of a Greenwich Village shopkeeper, and it is no surprise to her that after spending twenty-plus years practicing graphic design she is now runs a corner store in Brooklyn. She and her family live happily above Brooklyn Farmacy & Soda Fountain.